Questions to Ask a UK Marketing Agency Before Hiring

Ask

What would you do first? Who works on my account? How do you report? Who owns accounts? What's the notice period? How do you handle data?

Common mistakes to avoid

• Spreading a small budget across too many channels
• Following up leads hours or days too late
• Changing too many things at once, so you can't tell what worked
• Judging success on clicks instead of enquiries and sales

Quick checklist before you start

• Conversion tracking tested end to end
• Landing page that matches the offer
• A follow-up process for every enquiry
• Weekly review of results and search terms
• Accounts and data in your business name

Key takeaway

The key questions UK businesses should ask a marketing agency: strategy, team, reporting, contracts, data and results. Start with one clear goal, measure results from day one and keep accounts and data in your own name, so you stay in control whatever partner you work with.

How Pixelence can help

Pixelence Digital Studio works remotely with businesses across the United Kingdom on SEO, paid ads, social media, content and websites, with calls in UK hours. See our work with UK brands or request a free marketing audit.