Marketing on Deliveroo, Just Eat and Uber Eats in the UK

Delivery apps bring reach at a cost.

Tips

Great photos, tight menu, ratings, smart promotions, direct ordering.

Common mistakes to avoid

• Running ads without conversion tracking
• Judging success on clicks instead of enquiries and sales
• Stopping campaigns before they have enough data
• Copying competitors instead of testing your own offers

Quick checklist before you start

• Conversion tracking tested end to end
• A follow-up process for every enquiry
• Weekly review of results and search terms
• Accounts and data in your business name
• Clear goal and budget for the next three months

Key takeaway

How UK restaurants can get more orders on delivery apps: menus, photos, ratings, promotions and direct ordering. Start with one clear goal, measure results from day one and keep accounts and data in your own name, so you stay in control whatever partner you work with.

How Pixelence can help

Pixelence Digital Studio works remotely with businesses across the United Kingdom on SEO, paid ads, social media, content and websites, with calls in UK hours. See our work with UK brands or request a free marketing audit.