Online Reviews in Australia: Google and Productreview

Reviews drive decisions.

Steps

Ask, reply, display, never fake.

Common mistakes to avoid

• Changing too many things at once, so you can't tell what worked
• Spreading a small budget across too many channels
• Copying competitors instead of testing your own offers
• Stopping campaigns before they have enough data

Quick checklist before you start

• A follow-up process for every enquiry
• Landing page that matches the offer
• Accounts and data in your business name
• Weekly review of results and search terms
• Clear goal and budget for the next three months

Key takeaway

How Australian businesses can collect reviews on Google and Productreview.com.au and stay within ACCC guidance. Start with one clear goal, measure results from day one and keep accounts and data in your own name, so you stay in control whatever partner you work with.

How Pixelence can help

Pixelence Digital Studio works remotely with businesses across Australia on SEO, Google and Meta ads, social media, content and websites, with calls scheduled in your local time. See our work with Australian brands or request a free marketing audit.